EcommercePodcast Facebook Ads & iOS 14 Issues: Fixed or No? It's a favorite topic of mine and ETREND.com. There is so much information (and misinformation,)…Pablo PalatnikNovember 24, 2021
Ecommerce Holiday Season for E-Commerce Plagued with Supply Chain Issues, Labor Shortages, & Rising Ad Costs It all come full circle from the merchant to end customers. We probably haven't seen…Pablo PalatnikNovember 23, 2021
EcommerceNews Macys to Launch Digital Marketplace to Compete with Amazon & Other Market Leaders On Friday, Macys announced plans to launch a curated digital marketplace to build on the…Pablo PalatnikNovember 21, 2021
EcommerceConversion Optimization Why Buy Now, Pay Later Is All The Buzz in E-Commerce: 56% of Americans Have Now Used A BNPL Service If you don't have a buy now, pay later service, you're already late to the…Pablo PalatnikNovember 19, 2021
Ecommerce With Rising CAC, LTV May Be The New North Star for Many E-Commerce Businesses This is nothing new, but there's definitely more attention to be paid here. Having a…Pablo PalatnikNovember 18, 2021
EcommerceNews Google, Facebook, and Amazon Will Take in 64% of This Year’s $211.2 Billion in US Digital Ad Spend. Amazon Is Poised For Fastest Growth Over The Next Few Years. From eMarketer, "The triopoly of Google, Facebook, and Amazon will rake in 64.0% of this year’s $211.20 billion in US digital ad spending,…Pablo PalatnikNovember 18, 2021
Ecommerce The Fundamentals of a Good DTC Business are Customer Acquisition Cost, Lifetime Customer Value, and Average Order Value. It’s a Simple Math Equation. Great interview out of Practical E-commerce by Eric Bandholz talking with Ben Smith from Disco,…Pablo PalatnikNovember 17, 2021
Ecommerce CASPER: Popular DTC Brand, Unprofitable Business, Sells for $286 Million to Private Equity $1.1 BILLION is what Capser was valued at in its private round valuation. The sleep…Pablo PalatnikNovember 17, 2021
Ecommerce Marketing Attribution to Increase E-Commerce ROI with Scott Desgrosseilliers, Founder of Wicked Reports Today on the ETREND interview series where we interview the industry's leading experts & e-commerce…Pablo PalatnikNovember 16, 2021
Ecommerce Apples iOS Privacy Change is Now Showing in Balance Sheets from Snap, Peloton, Smile Direct Club, and Across All Industries So if you think this iOS privacy change didn't affect everyone, think again. It's something…Pablo PalatnikNovember 13, 2021